Consumers in the Internet medium are more than just passive recipients in the marketing process. WebGoogle Scholar provides a simple way to broadly search for scholarly literature. Reflecting Societal Values in Designing Flood Risk Management Strategies. IV EFFECTIVE IMPLEMENTATION OF IT/IS TO HILTON HOTELS GROUP Whichever major city you find yourself in; you have a big chance to come across a Hilton Hotel. The inclusion criteria were met by a total of n = 77 articles (, Climate change refers to long-term changes in temperature and weather patterns, which are caused principally by the global warming potential of fossil fuel emissions [, As mentioned above, Prince Edward Island is known for its scenic, sandy beaches, towering dunes, red soil cliffs, and coastal beauties, such as sand dunes and coastal activities, all of which are threatened by ongoing coastal erosion [, The direct consequences of climate change on tourism are caused by the fact that a destinations climate is a sum of the weather experienced by tourists [, Post-tropical storms in Prince Edward Island bring about devastating destruction to natural resources and infrastructure from strong winds and storm surges, both of which the island has seen recently with Hurricane Dorian (7 September 2019) and Hurricane Fiona (24 September 2022) [, Extended periods of above-average temperatures driven by climate change may cause temporary, small-scale delays to tourism and recreational activities due to imposed health and safety risks, potentially lowered access to water, and recommendations to stay indoors [, Dry, hot, dusty conditions are becoming more frequent and harsh as climate change continues to threaten all aspects of life, including the tourism industry [, Floods during busy seasons endanger and disrupt tourist accommodations, putting them out of commission [, In general, for winter tourism on the island, ice storms and freezing rain have an influence on tourism and recreation by temporarily restricting travel and making outdoor activities dangerous [, As highlighted earlier, tourism is one of the main economic drivers for the province of PEI [, In. 23 Issue 10, pp. Therefore, it is now being used to promote the tourism industry through networking sites Without links to international marketing and distribution networks, hotel bed-nights cannot be sold. Shaw, R. Coastal impacts of Climate Change and sea-level rise on Prince Edward Island. Randall, J.E. The first mover advantage is very important because Internet standards could make the competitive advantages of a particular context difficult to sustain. Additionally, technology cannot be considered as acting alone. Baldacchino, G. A taste of small-island success: A case from Prince Edward island. Integrating daily operations such as sales, marketing and distribution as well as aggregating demand to drive down prices on the procurement side are some of the major benefits of the Internet. (Peters, 1997) This development facilitated an unprecedented opportunity for distribution of multimedia information and interactivity between principals and consumers. Sustainability. 19-29; References Allen E. and Fjermestad J. These include Worldspan with Expedia and Amadeus with the Internet Travel Network. ; Noe, R.S. The Benefits & Disadvantages of E-Tourism Prof. Morena Mahran. It is an ongoing and can be tough at times, but when done right, can produce increased website traffic, more loyal customers, and higher revenues over the long term. It also empowers the consumer though the provision of tailor-made products which meet their individual needs, so bridging the gap between the consumer and destination/supply in a flexible and interactive way. The following databases were used to search for peer-reviewed literature: PubMed, Scopus, and Google Scholar. Factors Influencing Change in the Prince Edward Island Lobster Fishery, Agroecological Farming Methodologies as Climate Change Resilience on Prince Edward Island, Canada, From Impacts to Adaptation: Canada in a Changing Climate 2007, The Summer Trade: A History of Tourism on Prince Edward Island, Social and Cultural Values Mapping as a Decision-Support Tool for Climate Change Adaptation, Climate Change Adaptation in North America, State of Rural Canada 2021: Opportunities, Recovery, and Resiliency in Changing Times, The Effect of Climate Change and Extreme Weather Events on Tourism, Fire, Climate Change, and Carbon Cycling in the Boreal Forest, Climate Change & Tourism Literature Review, The Rising Tide: Adaptation to Sea-Level Rise in Charlottetown, Prince Edward Island, Adaptation to Coastal Storms in Atlantic Canada, A Small Island Perspective to Natural Capital: Focus on Prince Edward Island, If Youre Stronghearted: Prince Edward Island in the Twentieth Century, I is for Island: A Prince Edward Island Alphabet, Building Back Better: COVID 19 and Island Economies, Manufacturing Paradise: Tourism, Development and Mythmaking on Prince Edward Island 19391973, Environmental Attitudes of Golf Tourists and Their Willingness to Pay a Premium: Towards a More Sustainable Future of Golf, Resilience and Capacity in Small Island Jurisdictions: A Case Study of Adaptation for Climate Change on Prince Edward Island, Conservation of Coastal Sand Dune Systems: Social Perceptions of Prince Edward Island National Park Sand Dune Restoration Efforts, Help us to further improve by taking part in this short 5 minute survey, Does Financial Resource Misallocation Inhibit the Improvement of Green Development Efficiency? Essay on Advantages and Disadvantages Market Entry Modes, How to Write a Critical Review of an Article, How to Analyse Secondary Data for a Dissertation, We use cookies which you can view and control. This article classifies and analyzes the wealth of research published in major tourism journals over the past 10 years to identify major areas of focus and gaps in the research (2005) Getting IT Right, International Journal of Contemporary Hospitality Management, Vol. (1999) Developments in Airline Marketing Practice, Journal of Marketing Practice: Applied Marketing Science, Vol. Squire, S.J. V CONCLUSION It is beneficial for a hotel chain to integrate appropriate new IT into their entire operation. 8-19; Peters L. (1997) IT Enabled Marketing: a Framework for Value Creation in customer relationships, Journal of Marketing Practice: Applied Marketing Science, Vol. 21-38; Gupta A. The Internet allows organizations to skip over parts of the value chain. Future research on tourism and sustainability on PEI could concentrate on policy formulation and investigation of high-level policies aimed at identifying and improving vulnerable infrastructure and improving ecological outcomes, which can greatly benefit tourism on the island and create pathways to sustainability. It is generally accepted that IT and Internet should be treated as strategic tools than tactical issues, and as concerns of general management. This paper also aims to show how technological innovations and information systems can be beneficial for the hotel companies, by using the example of Hilton Hotels Group. 1. However, it will not be sufficient to guarantee the sale of hotel bed-nights. Razi, F.; Dincer, I. The four Ps model provided in Appendix A fully addresses the Internet product in relation to the shifting consumer expectations. 9397. Sabre has already launched Travelocity, an electronic travel agency, while other GDSs have announced similar actions or cooperations with travel providers on the Internet. If so, we invite you toreview our editorial guidelines and submit your articlefor publishing consideration. More research on the critical concerns of climate change and sustainable tourism is needed to document the impacts on tourism and influence future research and policy. Room-management systems can give updated information on room occupancy and status and they assist in scheduling housekeeper duties for maximum efficiency. MDPI and/or 364-371; Stoddart L. (2001) Managing Intranets to Encourage Knowledge Sharing: Opportunities and Constraints, Online Information Review, Vol. Bhatti, A.Z. Maoh, H.; Kanaroglou, P.; Woudsma, C. Simulation model for assessing the impact of climate change on transportation and the economy in Canada. Stocks, B.; Martell, D.L. The privacy and security issues are also very significant. Please note that many of the page functionalities won't work as expected without javascript enabled. Int. Two given strategic frameworks provide the analysis of the Internet and its impact on these sectors. The Internet serves as a platform for new product innovations. tourism in bangladesh. GDSs are the single most important facilitator of the globalisation of ITs. As a small coastal island, Prince Edward Island (PEI) on Canadas Atlantic coast is highly vulnerable to climate change extremes, including coastal erosion, sea-level rise, and flooding. It serves as an integral part of the marketing mix, serving as a digital distribution channel as well as an electronic storefront. An exploratory analysis of the negative environmental impacts of pandemic tourism on Canadian destinations. Hotel groups are being forced to follow other sectors by implementing marketing strategies, often based on product differentiation, growth in new markets, high value for money, or emerging brands. 2 Issue 2, pp.19-33; Collins C., Buhalis D. and Peters M. (2003), Enhancing SMTEs Business Performance Through the Internet and U-learning Platforms, Education and Training, Vol. Tourism organizations deploying IT and Internet for competitive advantage can also face legal risks due to possible violation of anti-trust laws and violation of privacy. 213-229, Copyright Sofia, Bulgaria, 2023. Increasingly hotel chains are competing directly with one another in the same locations. Individual product suppliers became aware that systems integration, and the subsequent creation of a shop window that allowed products to be displayed and purchased anywhere in the world, would be a crucial determining factor in the competitiveness and profitability of operations. 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